Rank Higher · Convert More
Your listing title, images, and attributes determine whether buyers find you — and whether they buy. Atsell optimises your Shopee, Lazada, and TikTok Shop listings for search rank and conversion.
Score Your Listing Free →Keyword-rich titles built to rank in search. Shopee (120 chars) and Lazada (255 chars) have different rules — we apply the right formula for each platform and category.
We research actual search terms buyers use in your category on each platform, not guesses. High-volume, low-competition keywords are prioritised in your titles and descriptions.
Search-optimised descriptions that also sell. All product attributes and category fields completed — incomplete listings rank lower and convert worse.
We review your main image (white background compliance), supporting images (angles, lifestyle, scale), and infographic images (claims, ingredients, specs). Platform-specific image specs applied.
Review your pricing competitiveness against top-ranking listings and optimise your variant structure (sizes, colours, bundles) for maximum visibility and average order value.
Each platform has different ranking signals. Shopee weights recent sales velocity and review count. Lazada weights listing completeness and LazMall status. TikTok Shop uses engagement signals. We tailor the approach.
Want to check your listing score before talking to us?
Try the Free Listing SEO Grader →Atsell manages ecommerce operations across Southeast Asia and beyond.
Shopee and Lazada's search algorithms rank listings based on a combination of keyword relevance, listing completeness, conversion rate, and sales velocity. A poorly written title or incomplete attributes will bury your listing in search results regardless of how good your product is. Optimised listings rank higher, attract more clicks, and convert at a higher rate — directly increasing organic sales without additional ad spend.
Atsell's listing optimisation covers: keyword research and title writing (Shopee 120-character, Lazada 255-character), search-optimised descriptions with key attributes and trust signals, image review and guidance (dimensions, background requirements, lifestyle images, infographics), attribute and category completion, pricing strategy review, and variant structure optimisation. We apply platform-specific best practices for each marketplace.
For a typical catalogue of 20–50 SKUs, Atsell completes the full listing optimisation within 5–10 business days. Larger catalogues (100+ SKUs) are scoped individually and typically completed within 2–4 weeks. Optimised listings are live on the platform within 24–48 hours of upload.
In our experience across 100+ brands, optimised listings consistently outperform unoptimised ones by 30–80% in click-through rate and 20–50% in conversion rate within the same category. The combination of better search ranking and higher conversion compounds over time — especially when paired with ads that drive traffic to a well-optimised listing.
Yes. Atsell optimises listings for Shopee, Lazada, and TikTok Shop simultaneously. Each platform has different title character limits, image requirements, and attribute schemas. We apply platform-specific best practices to each, rather than uploading the same content across all three.
Book a free consultation. Atsell will audit your top 5 listings and tell you exactly what to fix to rank higher and convert more.
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